Incremental

What is Incremental?

Incremental is a retail media measurement platform that provides predictive, actionable measurement for growth. It integrates data from across a brand’s entire ecommerce stack, offering a comprehensive view of their data. Incremental helps retail media buyers measure and optimize their campaigns, plan scenarios, and leverage commerce analytics. It focuses on incrementality, neutrality, and consistent measurement across retail media networks.

How to use Incremental?

To use Incremental, book a demo with their sales team to explore tailored solutions for your retail media needs. The platform helps measure retail media performance, optimize campaigns, plan scenarios, and analyze commerce data.

Incremental’s Core Features

Retail media measurement and reporting Campaign optimization Scenario planning and forecasting Commerce analytics Consistent measurement across networks

Incremental’s Use Cases

• Measuring the incremental impact of retail media campaigns
• Optimizing ad spend for profitable growth
• Forecasting sales goals based on retail media strategies
• Analyzing commerce data to inform retail media decisions