Almeta ML

What is Almeta ML?

Almeta ML is a platform designed to predict customer behavior on your website in real time, enabling businesses to optimize marketing spend with machine learning. It offers predictive metrics such as propensity to purchase, product recommendations, best time to contact, and churn prediction. Almeta ML integrates with advertising networks like Google Ads and Facebook Ads, email service providers, and e-commerce services to personalize user experiences and maximize return on ad spend (ROAS). It supports both pre-built and custom ML models, real-time event processing, and programmable triggers, catering to both developers and marketers.

How to use Almeta ML?

To use Almeta ML, create an account, install a web tag on your website, and start tracking events. Choose pre-built or custom ML models to predict customer actions and send the results to selected destinations like advertising platforms or e-commerce services.

Almeta ML’s Core Features

Real-time customer behavior prediction Pre-built and custom ML models Integration with advertising platforms and e-commerce services Real-time event processing Programmable triggers Lead scoring and prioritization Send time optimization (STO) Personalized product and service recommendations

Almeta ML’s Use Cases

• Target customers likely to make a purchase on commercial websites
• Show personalized product recommendations in e-commerce
• Identify customers at risk of churning in SaaS companies
• Focus on visitors most likely to convert into qualified leads for lead generation